And equally as marvellous, but for different reasons.
The London Metropolitan Archives recently held an open day event where posters and artworks from the tram age were be on display.
How could I resist?
I was there the minute the place opened. On a table in the middle there were piles of lovely printed posters from the 1920s and the 1930s. But better still were the actual artworks or designs for those posters on the side tables and these showed a bygone world of hand-lettering, retouching, cut and paste, and pencilled annotations – all devices we no longer, or very rarely, implement these days now that most things are computer generated.
Once the design was approved it was then passed on to the artworker (that was me) and/or the typographer (also me) to pull together an accurate 'artwork for print'. This was a black and white rendition of the design made with the help of Rotring pens, a PMT machine, Cow Gum and Rubylith which was then sent to the reprographic department to be made ready for the printer. It was a marvellous creative process.
Today we have AppleMacs and digital cameras and various photo editing programs and everyone thinks they are an armchair designer. Apparently, we just wave a magic wand at the computer and it does all the work. I think clients think it's some kind of mind-melding process. A download of sorts. The daft thing is that it takes longer to produce something from concept to printed product than it did 50 years ago because today people are amending almost hourly. Yawn.
Anyway enough reminiscing... back to the tram posters...
It was amusing (to me), that apart from a brief visit by one other woman, the room mostly contained older men, many of whom were, I think, a little bit disappointed that there wasn't more about the actual trams and the tramlines. A lot of them looked through the posters disdainfully as if they had to do that and occasionally one would say something like, "that's the ABC1237 that used to run via Elephant and Castle but they changed the route to go past London Bridge and renumbered it in September 1931; ".
Well, I enjoyed myself and I am really glad I went there!
https://www.cityoflondon.gov.uk/things-to-do/london-metropolitan-archives/Pages/default.aspx is a major resource for historical information for anyone doing any research be it family history, old maps and photos etc. They also have an online search facility and a marvellous photo library.
It looks like I will need to use the archive to find out more about Siffken & Co.
Tram access covers feature in one of my posts from last year.